How to Earn Money from Xigua Video in 2025
In today’s digital era, the idea of earning money from online platforms has become more accessible than ever before. Xigua Video, a short-video platform that has gained massive popularity, offers creators a unique opportunity to earn revenue by sharing their creative content with a wide audience. Whether you’re an aspiring influencer, a passionate content creator, or someone simply looking to explore new ways of making money online, Xigua Video has something for everyone.
In this article, we’ll walk you through everything you need to know about how to earn money from Xigua Video in 2025. We’ll cover the platform’s features, how to get started, the different monetization methods available, and some useful tips to help you succeed on Xigua Video.
What is Xigua Video?
Xigua Video is a Chinese short-video platform owned by ByteDance, the same parent company behind TikTok. Xigua, which translates to “Watermelon” in English, is a platform similar to TikTok, allowing users to create, share, and discover short-form video content. However, Xigua Video focuses more on longer videos compared to TikTok’s typical 15-60 second clips, allowing creators more flexibility in their content creation.
The platform offers various categories of content, including entertainment, education, tech, lifestyle, and more. With millions of users across China and other countries, Xigua Video has rapidly become one of the leading short-video platforms globally.
Why Should You Consider Earning Money from Xigua Video?
Before diving into the “how,” it’s essential to understand why Xigua Video is an attractive option for creators looking to make money. In 2025, the platform has evolved significantly, and it has grown into one of the most lucrative and accessible platforms for content creators. Here are some of the key reasons why you should consider earning money from Xigua Video:
- Large Audience: Xigua Video has millions of active users worldwide. With a substantial and diverse user base, creators have the opportunity to reach a large audience and monetize their content effectively.
- Multiple Monetization Options: Xigua Video provides several ways for creators to earn money. These options include ad revenue, brand partnerships, fan donations, and more, offering flexibility in terms of how you choose to monetize your content.
- Ease of Use: Getting started on Xigua Video is easy. The platform is user-friendly, and creators don’t need to have any prior technical knowledge to start creating and uploading content.
- Growing Platform: As Xigua Video continues to grow in popularity, the chances of earning more money through its features will increase. It’s still a relatively new platform compared to others, so early adopters have a unique opportunity to establish themselves and grow alongside the platform.
How to Get Started on Xigua Video
The first step in making money from Xigua Video is setting up your account and getting started with content creation. Here’s a simple step-by-step guide to get you started:
- Download the Xigua Video App: If you don’t already have the app, go to the App Store (for iOS users) or Google Play Store (for Android users) and search for Xigua Video. Download and install the app on your phone.
- Create an Account: Once the app is installed, open it and sign up for an account. You can register using your phone number, email, or a third-party social media account.
- Set Up Your Profile: Personalize your profile by adding a profile picture, bio, and other relevant information. A well-crafted profile helps build credibility and attract followers.
- Start Creating Content: With your account set up, you’re ready to start creating videos. Choose a niche that you’re passionate about, such as cooking, technology, fashion, or fitness, and begin creating engaging and creative videos. Remember, the more unique and entertaining your content, the better the chances of getting noticed.
- Engage with Your Audience: Like any social platform, engagement is crucial for success on Xigua Video. Respond to comments, interact with your followers, and collaborate with other creators. This will help you build a loyal fan base and increase your visibility on the platform.
Monetization Methods on Xigua Video
Now that you have your account set up and are actively creating content, let’s explore the different ways you can earn money on Xigua Video. The platform offers multiple monetization options, each designed to help creators make money in different ways. Below are some of the most popular methods:
Ad Revenue Sharing
One of the most common ways to make money on Xigua Video is through ad revenue sharing. The platform runs ads on videos uploaded by creators and shares a portion of the revenue with the video creators. To start earning through ad revenue, your account needs to meet certain eligibility criteria, such as a minimum number of followers and video views.
Once you’re eligible, you can apply for the Xigua Video Partner Program, which allows you to start earning ad revenue. The amount you earn will depend on various factors, such as the number of views your videos get, the type of ads shown, and the engagement your videos receive.
Brand Sponsorships
As a creator with a decent following, you can attract brands looking to promote their products or services through sponsored content. Brand sponsorships are one of the most profitable ways to earn money on Xigua Video. Brands often partner with creators to showcase their products in videos, and in return, creators are paid for promoting the brand.
To secure brand deals, you’ll need to build a strong personal brand, create high-quality content, and engage with your audience regularly. Many creators also use influencer marketing platforms to connect with brands looking for partnerships.
Live Streaming and Virtual Gifts
Xigua Video allows creators to go live and interact with their audience in real-time. During live streams, viewers can send virtual gifts to show their appreciation for the content. These virtual gifts can be converted into real money. The more engaging your live streams are, the more likely your followers will send gifts to support you.
To maximize your earnings through live streaming, focus on creating content that encourages interaction, such as Q&A sessions, challenges, or live tutorials.
Fan Donations
Similar to platforms like YouTube and Patreon, Xigua Video allows creators to receive donations from their fans. These donations can come in the form of one-time contributions or recurring monthly subscriptions, depending on how you set up your donation system.
To encourage donations, offer exclusive content or rewards to your loyal fans. This could include behind-the-scenes footage, personalized shout-outs, or early access to new videos.
Affiliate Marketing
Affiliate marketing is another lucrative monetization method available on Xigua Video. As an affiliate marketer, you promote products or services from other companies and earn a commission on any sales made through your referral links. You can promote these products in your videos or include them in the descriptions.
To succeed in affiliate marketing, you’ll need to choose products that align with your niche and resonate with your audience. The key to success is being transparent about your affiliate links and recommending products you genuinely believe in.
Tips for Success on Xigua Video
While earning money on Xigua Video is possible, it’s not always easy. Here are some useful tips to help you stand out and maximize your earnings on the platform:
- Consistency is Key: Upload content regularly to keep your audience engaged and attract new followers. Consistency helps build momentum and increases your chances of getting featured on the platform.
- Focus on Quality: High-quality content is essential for attracting viewers and brands. Invest in good equipment, pay attention to your video editing, and make sure your content is clear and professional.
- Understand Your Audience: To succeed on Xigua Video, you need to understand who your audience is and what they like. Analyze the performance of your videos and adjust your content strategy accordingly.
- Promote Your Videos: Don’t just rely on organic reach. Promote your videos on other social media platforms like WeChat, Instagram, and Twitter to increase visibility and drive traffic to your Xigua profile.
- Stay Authentic: Authenticity is important on Xigua Video. Audiences appreciate creators who are real and relatable. Be yourself, and don’t try to imitate others.
Conclusion
Xigua Video offers a promising opportunity for content creators to earn money in 2025. Whether you’re looking to earn through ad revenue, brand partnerships, live streaming, or fan donations, the platform provides multiple monetization options. By consistently creating high-quality content, engaging with your audience, and exploring different revenue streams, you can build a successful career on Xigua Video and start earning money doing what you love.
Remember, success on Xigua Video won’t happen overnight. It takes time, effort, and creativity to grow your presence and start earning substantial income. But with the right strategy and dedication, Xigua Video can be a rewarding platform for creators in 2025 and beyond.