Daraz is one of the largest online marketplaces in Pakistan, and opening a seller account is free. That makes it a practical way to start an online business without building your own website. Success, however, depends on choosing the right products and pricing them with all costs included. This guide walks you through the basics.
Step 1: Register as a seller
- Open the Daraz Seller Center sign-up page (from the “Sell on Daraz” link on daraz.pk).
- Register with your mobile number and email.
- Submit verification details: CNIC, bank account in your name, and business or tax details if requested.
- Complete the seller onboarding training in the Seller Center.
Keep your NTN ready. Tax deductions apply to payments for goods sold online, and being registered with FBR helps you stay compliant and avoid higher withholding.
Step 2: Choose products wisely
- Light and non-fragile: lower shipping cost and fewer damaged returns.
- Clear demand: check how many similar products have recent reviews.
- Healthy margin: you need room for commission, fees, packaging and occasional returns.
- Reliable supply: running out of stock after ads or campaigns hurts your rating.
- Avoid restricted and branded items you cannot prove are original.
Step 3: Work out your real profit
| Item | Example (Rs.) |
|---|---|
| Selling price | 1,500 |
| Product cost | -800 |
| Category commission and payment fee (check Seller Center) | -? (varies) |
| Packaging | -40 |
| Allowance for returns | -50 |
| Profit | What remains after all the above |
Fill in the real fee figures from your Seller Center before listing. Many beginners price products without commission and lose money on every sale.
Step 4: Create listings that sell
- Title: product type, key feature, size or colour, in words buyers search for.
- Photos: clear, well-lit, on a plain background, showing the actual product you will ship.
- Description: honest specifications and what is in the box. Wrong details cause returns.
- Stock and variations: keep them accurate to avoid cancellations.
Step 5: Ship on time and reduce returns
- Pack securely and dispatch within the required time.
- Reply to customer questions quickly in the Seller Center chat.
- Check each item before packing; wrong or damaged items are the main cause of returns.
Frequently asked questions
Is it free to become a Daraz seller?
Opening the account is free, but each sale carries commission and other deductions.
How much commission does Daraz charge?
It depends on the category. Check the current rate in your Seller Center.
Can I sell without my own stock?
Some people work with suppliers or resellers, but you remain responsible for quality and delivery times, so start small.
Related: How to avoid online earning scams
This guide is for general information and was last checked in November 2026. Rules, fees and dates change, so always confirm on the official website before you make a decision. Jobkad is an independent website and is not affiliated with any company or government body mentioned here.
